No one wants to think about an IT disaster, but the fact is, they happen. And without an IT strategy, it could cost your small business – big time.
Your business likely relies heavily on IT to do what it does, and having any unexpected downtime can mean a loss of revenue or clients. Small business owners cannot ignore having a solid IT strategy in this day and age so if yours doesn’t have one, now is the time.
Cyber criminals are out there and with more and more remote working opportunities, networks are more vulnerable than ever. Developing IT strategies for the future is critical to limiting the damage that can be done.
So, what is an IT strategy?
In a nutshell, it’s a set of goals and guidelines that surround your IT hardware and software. You probably have a marketing strategy – this is similar. It will show you – and everyone in your organization – how to manage technology now and in the future, including your budget, services, innovation and more.
It can be challenging to integrate an IT strategy with other goals in your small business, but it can and should be revisited and revised on an annual basis – keeping it in alignment with other departments and entities.
An IT strategy will allow you to simplify things and also cut down on tech outages, data breeches and other risks. In addition, it will allow your business to utilize IT in the best possible way, by giving you the tools to measure the value it brings.
And finally, it should show you what IT investments you should be making – and where you might be able to scale back. IT, after all, should be a good fit for your business so it can run more efficiently.
Hiring an IT professional to help develop an IT strategy is a great way to learn what you need – and what you can do without. A pro can help you understand what tools you aren’t utilizing and can help you create a working document that can help accomplish your short- and long-term goals.
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